Vodafone - unboxing videos

Flagship launches and own brand devices are seeded to top vloggers and YouTubers to give them a ‘first look’ and ‘hands on experience’.

We achieved 62 video unboxings in 9 months including a live unboxing of the new iPhone 7 on UNiLAD TECH’s Facebook page which has nearly 4 million likes. This received over 254,000 views, over 7,000 likes and was shared 318 times.

The Ideas Network are a results driven, professional and energetic PR agency poised to achieve excellent media coverage. An outstanding work ethic and determination are amongst their strongest traits.
Head of Web Relations
Vodafone
Filofax - blogger challenges

A Facebook campaign to drive followers and content challenged key beauty and fashion bloggers to photograph themselves and one of the latest launches in the style of a decade of their choice. Fans were invited to like and share their favourite picture to choose the winning blogger. Over 83 photographs were entered with over 1,800 likes.

Filofax - blogger challenges
Filofax - blogger challenges
Filofax - blogger challenges
The Ideas Network consistently exceeds our expectations and targets. They are a delight to work with, full of passion for our brand with endless energy and ideas.
Marketing Manager
Filofax
EX1 Cosmetics - YouTube beauty launch
An upcoming U.S. beauty YouTuber was approached to post a video review on the brand’s liquid foundation on a Thursday evening, by Friday morning the full range of foundations had sold out. Within a year, the EX1 Liquid Foundation range was the best-selling foundation on Lookfantastic.com.
EX1  Cosmetics - YouTube beauty launch
The Ideas Network are a hard working and energetic team that have provided us with a consistently high level of service. We have an excellent relationship with the team and they have our full endorsement.
Founder
EX1 Cosmetics
Mamas & Papas - Instagram challenge

To celebrate the launch of the latest edition to the Mamas & Papas product range, key ‘mummy’ bloggers were invited to post styled shots of them using the pram ‘on the go’. The shot with the most likes won – over 20,000 potential customers were reached.

Mamas & Papas - Instagram challenge
Mamas & Papas - Instagram challenge
Mamas & Papas - Instagram challenge
The Ideas Network is a refreshing agency that are determined from the word go. Results driven, they are unwavering in their ability to achieve high levels of quality media coverage. Their enthusiastic work ethic is infectious and makes them a joy to work with.
Creative Director
Mamas & Papas
The drive for results shown by this team is the most impressive I have experienced from a PR agency. Their dedication and professionalism have proven invaluable in helping to push our brand forward.
Chief Executive
The Ideas Network are an excellent, up-beat agency, who have demonstrated nothing but professionalism, enthusiasm, hard-work, and excellent client service from day one. The team are an absolute pleasure to work with.
PR Manager
The Ideas Network are a committed team of professionals. They are enthusiastic and creative, but most importantly, they are a pleasure to work with.
Founder
Great team full of ideas and determined to get results with a sense of conviction which means they measure themselves against what you’ve agreed upfront, a very refreshing approach to PR.
MD
We have been very impressed by the team and the results that they have achieved. It has taken our PR profile to the next level and we are enjoying working with their communicative and professional personnel.
Business Development Director
A fantastic agency, very creative and more importantly they are totally focused on delivering great results.
UK General Manager
You have an extraordinary team who are achieving top-class results. They are a very talented bunch.
Marketing Director
Can I just say a big Thank You to you and the team for another fantastic year of PR for our brand. I look forward to the challenges of next year! Another big tick for The Ideas Network JCB team!
Kids Brand Manager
The Ideas Network has a great track record in producing outstanding levels of PR coverage.
UK & Ireland Marketing Communications Manager
The Ideas Network is a refreshing agency that are determined from the word go. Results driven, they are unwavering in their ability to achieve high levels of quality media coverage. Their enthusiastic work ethic is infectious and makes them a joy to work with.
Creative Director